Jack and Jordan share stories from the front lines of indie companies. Starting and running a software business, mistakes made along the way, exiting a company built from the ground up, living with bigger competitors who get all the industry press, and so much more. They also get into the rise and meteoric fall of Fast, who raised over $120m in funding, ended up only making around $600k in revenue total, and then shutting down. Jordan discusses his point of view on what mistakes they made as a company and how they moved far too fast (pun intended). Jordan's company Rally helps online merchants offer a more profitable checkout, post-purchase offers, and helping boost conversions.